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Newsletter: How much does the human side of real estate affect a transaction?

Posted by Kelly Kniffin on April 4, 2019
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Each year, the buzz of technological advances excite the real estate industry – “Alexa, set notification when homes for sale are listed in the Red Rock Ranch Subdivision in Durango, CO.” I am known as a Realtor who loves technology and how it assists real estate and our day-to-day lives.

I return from a real estate tech conference in NYC every year thinking about how new technology will impact the future of real estate transactions. I know new technology will keep the industry evolving, because Realtors can already see the changes that have been made.

Thinking ahead, will my clients need me to assist them in the next 10 years? Will real estate need Realtors? As I think through everything my clients and I experience together throughout a transactions, I think the answer will be ‘yes.’ Oftentimes, Realtors fail to explain and appreciate the human side of real estate. Read More

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